James DeKoven
Writer & Content Strategist

A writer in San Francisco

An “About” page for a guy who doesn't like talking about himself

A Brief Sketch

After I graduated college with a creative writing degree, I had no idea how I was going to make a living. Then by dumb luck I landed a job writing radio commercials. From there I moved into copywriting, then brand strategy, and eventually became a ghostwriter.

These days I help interesting people tell their stories. Some of them include two former U.S presidents, the founder of one of the world’s most successful technology start-ups, a legendary Bay Area musician, as well as leaders in tech, finance, health & wellness, consumer goods, the arts and more.

My home office is a block away from the mighty Pacific Ocean. When I’m not spending time with my wife, I’m spending too much money at the record store.



Call me at 415.505.7702 to discuss how we could work together. Hey, call me anyway – the writing life can get lonely.


A Sampling of My Clients

Before I transitioned to ghostwriting I served as a writer and strategist for over 400 organizations. Here are some of them:


  • Hewlett-Packard

  • IBM

  • Microsoft

  • Adobe

  • Applied Materials

  • McAfee/Network Associates

  • BusinessObjects

  • FLIR Infrared Technology

  • BrassRing Systems

  • SLI Systems

  • Arena Solutions

  • RW3


  • LinkedIn

  • FirstJob

  • Dynamic Signal


  • Travelocity

  • Southwest Airlines

  • Delta Airlines

  • The Homes at Carneros

  • DeepFlight

  • Blue & Gold Fleet


  • Westinghouse Environmental

  • Viessmann Heating Systems

  • DigiLock

  • MORE Surface Care

  • McNear Brick & Block

  • Spence Studio Interiors

Health & Fitness

  • 24 Hour Fitness

  • Yoga Journal

  • Pilates Pro Works

  • Patients Medical

Food & Beverage

  • C&H Sugar

  • Black Box Wines

  • Libby's Fruit

  • 5ive Russians Wine


  • Nike

  • Gap Inc.

  • Ibex Outdoor Clothing

  • Sephora

  • Blockbuster

  • Dogwalks.com


  • E* Trade

  • Citibank

  • Mellon Financial Corporation

  • CMI Insurance

  • AFIS Benefits & Insurance


  • The Westfield Group

  • Pacific Gas & Electric

  • WRA Environmental Consultants

  • Able Engineering and Janitorial


  • Grey Direct

  • Organic

  • Gensler Studios

  • Fritz Creative

  • Impact Media Group

  • Barretto-Co.

  • GroundSwell Group


  • Bosch Healthcare

  • VA Palo Alto Health Care System

  • The Cooper Companies

  • Cellerant Therapeutics

  • Mentor Corporation


  • UC Berkeley Center for Executive Development

  • John W. Gardner Center at Stanford University

  • San Francisco Conservatory of Music

  • West Valley College

  • National University

  • BizWorld


  • Bush-Clinton Katrina Fund

  • Tides Foundation

  • Legal Services for Children


  • Pacific Foundation Services

  • Mission Economic Development Agency

  • San Francisco Jewish Community Center

  • Community School of Music and Arts